Fair Trade: Market-Driven Ethical Consumption

  title={Fair Trade: Market-Driven Ethical Consumption},
  author={A. Nicholls and Charlotte Opal},
Fair Trade is at a crucial moment in its evolution from alternative trading mechanism to mainstream economic model. This timely and thoughtful book looks at the strategic future for Fair Trade. Each chapter spearheads a key area of Fair Trade thinking and theory and the political, legal and economic context of Fair Trade is given careful scrutiny. Difficult questions are tackled such as `What is the role and value of corporate social responsibility?' and `What is the brand meaning of Fair Trade… Expand
495 Citations
The politics of fair trade : a survey
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Fair Trade as a Solution for Inequality on the Global Market - Corporate Perspective
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Where now for fair trade?
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Fair Trade and Corporate Social Responsibility
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Market competition and ethical standards: the case of fair trade mainstreaming
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  • Highly Influenced