Facing ambiguous threats.

@article{Roberto2006FacingAT,
  title={Facing ambiguous threats.},
  author={Michael A. Roberto and Richard M. J. Bohmer and Amy C. Edmondson},
  journal={Harvard business review},
  year={2006},
  volume={84 11},
  pages={106-13, 157}
}
On February 1, 2003, the world watched in horror as the Columbia space shuttle broke apart while reentering the earth's atmosphere, killing all seven astronauts. Some have argued that NASA's failure to respond with appropriate intensity to the so-called foam strike that led to the accident was evidence of irresponsible or incompetent management. The authors' research, however, suggests that NASA was exhibiting a natural, albeit unfortunate, pattern of behavior common in many organizations. The… CONTINUE READING