• Corpus ID: 8694035

FREDERIC KAPLAN Linguistic Capitalism and Algorithmic Mediation

@inproceedings{Kaplan2014FREDERICKL,
  title={FREDERIC KAPLAN Linguistic Capitalism and Algorithmic Mediation},
  author={F. Kaplan},
  year={2014}
}
Google’s highly successful business model is based on selling words that appear in search queries. Organizing several million of auctions per minute, the company has created the first global linguistic market and demonstrated that linguistic capitalism is a lucrative business domain, one in which billions of dollars can be realized per year. Google’s services need to be interpreted form this perspective. This article argues that linguistic capitalism implies not an economy of attention but an… 

References

SHOWING 1-10 OF 14 REFERENCES
Linguistic Capitalism and Algorithmic Mediation
TLDR
It is argued that linguistic capitalism implies not an economy of attention but an Economy of expression, and natural languages could progressively evolve to seamlessly integrate the linguistic biases of algorithms and the economical constraints of the global linguistic economy.
Are Google's linguistic prosthesis biased towards commercially more interesting expressions? A preliminary study on the linguistic effects of autocompletion algorithms
TLDR
This study describes a method allowing for progressing in understanding how Google's linguistic economy impacts natural language by reconstructing a model of Google's autocompletion and value assignment functions based on an optimal experiment design algorithm.
(12) United States Patent Page (54) Method for Node Ranking in a Linked Database
TLDR
A method that assigns importance ranks to nodes in a linked database, such as any database of documents containing citations, the world wide web or any other hypermedia database, which is particularly useful in enhancing the performance of search engine results for hypermedia databases, whose documents have a large variation in quality.
Online Advertising Using Linguistic Knowledge
TLDR
This paper proposes a methodology that, exploiting linguistic knowledge, identifies cost effective bid keyword in the long tail distribution, and shows that these keywords are highly relevant and better targeted than those suggested by other methods, while enabling reduced cost of an ad campaign.
Dans l'esprit du PageRank
L’algorithme du moteur de recherche de Google, le PageRank, est une machine morale. Il enferme un systeme de valeurs, donnant la preeminence a ceux qui ont ete juge meritants par les autres, et
Web Spam Taxonomy
TLDR
This paper presents a comprehensive taxonomy of current spamming techniques, which it is believed can help in developing appropriate countermeasures.
Information Technology and Innovation Trends in Organizations
Information technology and innovation trends in organizations , Information technology and innovation trends in organizations , کتابخانه مرکزی دانشگاه علوم پزشکی ایران
Google ads and the blindspot debate
This article renews Dallas Smythe’s ‘blindspot’ argument by examining the economy of Google advertising. I argue that Google sells at least three types of commodities: keywords, statistics of
...
...