FDA regulation of prescription drug advertising.

@article{Peck1990FDARO,
  title={FDA regulation of prescription drug advertising.},
  author={Carl C Peck and Peter H. Rheinstein},
  journal={JAMA},
  year={1990},
  volume={264 18},
  pages={
          2424-5
        }
}
  • Carl C Peck, Peter H. Rheinstein
  • Published in JAMA 1990
  • Medicine
  • Dr Kessler and Mr Pines 1 present a thoughtful and balanced review of the Food and Drug Administration's (FDA) regulation of prescription drug promotion. In their conclusion, the authors call to mind issues where the need for change is clear and other issues that have long vexed the agency. Mr Pines, a former FDA Associate Commissioner for Public Affairs, is intimately familiar with these issues and has chaired conferences on them in several forums. Many of the presentations from these… CONTINUE READING

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