Explaining the Identifiable Victim Effect

  title={Explaining the Identifiable Victim Effect},
  author={Karen E. Jenni and George Loewenstein},
  journal={Journal of Risk and Uncertainty},
It is widely believed that people are willing to expend greater resources to save the lives of identified victims than to save equal numbers of unidentified or statistical victims. There are many possible causes of this disparity which have not been enumerated previously or tested empirically. We discuss four possible causes of the identifiable victim effect and present the results of two studies which indicate that the most important cause of the disparity in treatment of identifiable and… 
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    Risk analysis : an official publication of the Society for Risk Analysis
  • 1993
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