Expertise for cars and birds recruits brain areas involved in face recognition

@article{Gauthier2000ExpertiseFC,
  title={Expertise for cars and birds recruits brain areas involved in face recognition},
  author={Isabel Gauthier and Pawel Skudlarski and John C. Gore and Adam W. Anderson},
  journal={Nature Neuroscience},
  year={2000},
  volume={3},
  pages={191-197}
}
Expertise with unfamiliar objects (‘greebles’) recruits face-selective areas in the fusiform gyrus (FFA) and occipital lobe (OFA). Here we extend this finding to other homogeneous categories. Bird and car experts were tested with functional magnetic resonance imaging during tasks with faces, familiar objects, cars and birds. Homogeneous categories activated the FFA more than familiar objects. Moreover, the right FFA and OFA showed significant expertise effects. An independent behavioral test of… 

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