Excitation transfer in communication-mediated aggressive behavior
@article{Zillmann1971ExcitationTI, title={Excitation transfer in communication-mediated aggressive behavior}, author={D. Zillmann}, journal={Journal of Experimental Social Psychology}, year={1971}, volume={7}, pages={419-434} }
To test the effect of excitation produced during exposure to communication, both the excitatory potential and the degree of manifest aggressiveness of communications were assessed to select: (a) an aggressive communication associated with a particular excitatory potential; (b) a nonaggressive communication associated with an excitatory potential significantly below that of a; and (c) another nonaggressive communication associated with an excitatory potential significantly above that of a. A… Expand
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