Examining mobile instant messaging user loyalty from the perspectives of network externalities and flow experience

@article{Zhou2011ExaminingMI,
  title={Examining mobile instant messaging user loyalty from the perspectives of network externalities and flow experience},
  author={Tao Zhou and Yaobin Lu},
  journal={Computers in Human Behavior},
  year={2011},
  volume={27},
  pages={883-889}
}
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