Estimating the Marginal Utility of Different Sections of an Arts Festival: the Case of Visitors to the South African National Arts Festival

  title={Estimating the Marginal Utility of Different Sections of an Arts Festival: the Case of Visitors to the South African National Arts Festival},
  author={J. D. Snowball and Kenneth G. Willis},
  journal={Leisure Studies},
  pages={43 - 56}
Abstract This paper applies choice experiments (CE) to value the utility visitors derive from various sections of the National Arts Festival held once a year in Grahamstown, South Africa. A brief survey of the method and its use to date in valuing cultural goods is provided. The CE conducted at the 2003 South African National Arts Festival is described. The results show that a conditional logit model performs very well in valuing Festival attributes and provides interesting insights into the… 
This paper looks at the role of the National Arts Festival in the socio-political transformation of South Africa from 1974 to the present. It suggests that decisions about varying the attributes of
Understanding the determinants of festival attendee spending: the role of cultural capital
The purpose of this paper is to explore which factors determine visitor spending at a cultural festival, focusing particularly on cultural capital variables.,The case study is the Valdivia
Market segmentation of visitors at three selected arts festivals in South Africa
Purpose: The purpose of this article is to examine the market segmentation of visitors at three Arts Festivals in South Africa. The Arts Festivals were Innibos, Oppikoppi and Volksblad. Problem
Sustainability of a national arts festival
With more than 600 annual South African festivals to choose from, the ongoing sustainability of established festivals is uncertain. The rationale of sustainability usually rests on what renewable
Who Pays More for a Cultural Festival, Tourists or Locals? A Certainty Analysis of a Contingent Valuation Application
Cultural festivals are one of the most common representations of diversification strategies in tourist demand in cities boasting abundant historical heritage. The goal of this work is to estimate the
Economic impact studies and methodological bias : the case of the National Arts Festival in South Africa
Over the course of the last three decades, it has become popular practice to evaluate tourism events like cultural festivals in financial terms, through the use of economic impact studies. This can
And Then There Was Another Festival
Festivals have become a major tool in the tourism development of many small towns. This chapter gives a brief discussion on the conceptual facets of events and festivals, followed by a review of
The paper analyzes the broad history underpinning the concept of sustainable development and its context within the events industry and specifically with regards to the South African National Arts
Festival Fringe Production and the Long Tail
In the past 15 years, there has been a worldwide proliferation of arts festivals, including so-called "fringe" festivals, which encouraged more experimental and avant-garde productions. While fringe
Expenditure-based Segmentation of Visitors to the Wacky Wine Festival
Abstract The Wacky Wine Festival is the largest wine festival in South Africa with more than 15,000 visitors. An expenditure-based segmentation was completed in order to compile a profile of the low-


Can People Value the Aesthetic and Use Services of Urban Sites? Evidence from a Survey of Belfast Residents
This study explores the potential of conjoint choice experiments for planning decisions on urban sites. We elicit people's preferences for regeneration projects that change the aesthetic and use
Discrete Choice Models and Valuation Experiments
This paper presents the results of a choice experiment carried out from August to October 2000 on the visitors of the Galleria Borghese Museum, a worldwide known heritage site located in Rome. The
A model of tourist choices of hypothetical Caribbean destinations
Abstract An experimental method is described for analyzing the preferences of winter beach vacationers for various destination attributes. Choice alternatives are created in a fractional factorial
Consumer Choice of Theme Parks: A Conjoint Choice Model of Seasonality Effects and Variety Seeking Behavior
Most existing mathematical models of tourist choice behavior assume that individuals' preferences for choice alternatives remain invariant over time. Although the assumption of invariant preference
Modelling recreation choice: A case study of management alternatives in Chicago
Lieber S. R. and Fesenmaier D. R. (1984) Modelling recreation choice: a case study of management alternatives in Chicago, Reg. Studies 18, 31–43. Recently, behavioural geographers have been
Using Stated-Preference Questions to Investigate Variations in Willingness to Pay for Preserving Marble Monuments: Classic Heterogeneity, Random Parameters, and Mixture Models
This paper investigates heterogeneity in the preferences/WTP (willingness to pay) to preserve marble monuments in Washington, D.C. This is done in the context of three different discrete-choice
Combining Revealed and Stated Preference Methods for Valuing Environmental Amenities
Abstract A stated preference model and a revealed preference model for recreational site choice are examined and compared. Both models are based on random utility theory and the data are obtained
Estimating the Values of Cattle Characteristics Using an Ordered Probit Model
In this study we evaluate the preferences of cattle producers in Manitoba, Canada, for different cattle characteristics using the conjoint analysis methodology. Preferences are estimated for three
Recreation Demand Models with Taste Differences Over People
We estimate random-parameter logit models of anglers' choices of fishing sites. The models generalize logit by allowing coefficients to vary randomly over anglers rather than being fixed. The models