Estimating Potential Customers Anywhere and Anytime Based on Location-Based Social Networks


Acquiring the knowledge about the volume of customers for places and time of interest has several benefits such as determining the locations of new retail stores and planning advertising strategies. This paper aims to estimate the number of potential customers of arbitrary query locations and any time of interest in modern urban areas. Our idea is to… (More)
DOI: 10.1007/978-3-319-23525-7_35


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