Corpus ID: 230093032

Encoding from Visual Content Analysis in Cultural Design Research

  title={Encoding from Visual Content Analysis in Cultural Design Research},
  author={Ho and Amic G.a},
  • Ho, Amic G.a
  • Published 2015
  • This study investigated the development of inspirational design research based on encoding from the visual content analysis. Approaches were proposed for conducting cultural design research. Cultural research often involves complex issues. These issues combine the complexities of humanity, social behaviour, science, technology, and business. Some scholars have proposed content analysis as the most appropriate tool for conducting aesthetic design research. The principles of such analysis have… CONTINUE READING

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