Empirical investigation into placebo effectiveness

  title={Empirical investigation into placebo effectiveness},
  author={Barbara Dolińska},
  journal={Irish Journal of Psychological Medicine},
  pages={57 - 58}
  • B. Dolińska
  • Published 1 June 1999
  • Medicine
  • Irish Journal of Psychological Medicine
Abstract Objectives: To investigate whether placebo effects may vary in strength, depending on appearance of the medication. Method: Polish subjects were randomly given different kinds of pills and told that the medicine was produced abroad or in Poland and that it was cheap or very expensive. Measures of different forms of well-being were taken directly after the ‘therapy’. Results: Subjective ratings were higher for subjects who received big white or small red medicine compared to subjects… 

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