Electronic Integration and Strategic Advantage: A Quasi-Experimental Study in the Insurance Industry

@article{Venkatraman1990ElectronicIA,
  title={Electronic Integration and Strategic Advantage: A Quasi-Experimental Study in the Insurance Industry},
  author={N. Venkatraman and Akbar Zaheer},
  journal={Information Systems Research},
  year={1990},
  volume={1},
  pages={377-393}
}
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