Effects of visual exposure to the opposite sex: cognitive aspects of mate attraction in human males.

@article{Roney2003EffectsOV,
  title={Effects of visual exposure to the opposite sex: cognitive aspects of mate attraction in human males.},
  author={James R. Roney},
  journal={Personality & social psychology bulletin},
  year={2003},
  volume={29 3},
  pages={
          393-404
        }
}
  • James R. Roney
  • Published in Personality & social psychology bulletin 2003
This research is an investigation into the cognitive aspects of mate attraction in human males. Two experiments demonstrate that visual exposure to women (in person or within photographs) can prime large changes in the attitudes, mood states, and personality trait descriptions of male participants. These changes, furthermore, are such that participants show greater conformity to female mate preferences as described in the extant literature: In particular, men exposed to potential mates reported… CONTINUE READING

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