Effects of an awareness raising campaign on intention and behavioural determinants for handwashing.

@article{Seimetz2016EffectsOA,
  title={Effects of an awareness raising campaign on intention and behavioural determinants for handwashing.},
  author={Elisabeth Seimetz and Suchitra Suresh Kumar and Hans-Joachim Mosler},
  journal={Health education research},
  year={2016},
  volume={31 2},
  pages={
          109-20
        }
}
This article assesses the effectiveness of The Great WASH Yatra handwashing awareness raising campaign in India on changing visitors' intention to wash hands with soap after using the toilet and the underlying behavioural determinants. Interviews based on the RANAS (Risk, Attitudes, Norms, Abilities, Self-regulation) model of behaviour change were conducted with 687 visitors before and after their visit to the campaign. Data showed that a campaign visit had little effect on the intention to… CONTINUE READING
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