Effects of Internet Popular Opinion Leaders (iPOL) Among Internet-Using Men Who Have Sex With Men

@inproceedings{Yen2013EffectsOI,
  title={Effects of Internet Popular Opinion Leaders (iPOL) Among Internet-Using Men Who Have Sex With Men},
  author={Cheng-Fang Yen and Linda G. Marc and Dapeng Zhang and N. W. M. Ko and Chao-Hsien Hsieh and Ming-Chi Wang and Chiang Lee and Chun-Lin Chen and A Chung and Su-Ting Hsu},
  booktitle={Journal of medical Internet research},
  year={2013}
}
BACKGROUND The Internet has become a popular venue for facilitating sex networking for men who have sex with men (MSM). OBJECTIVE The study aimed to evaluate the effectiveness of Internet popular opinion leaders (iPOL) in disseminating information about the human immunodeficiency virus (HIV), increasing the frequency of HIV testing, and reducing risky behaviors among MSM in Taiwan. METHODS A quasi-experimental study with a nonequivalent control website for comparison was used to estimate… CONTINUE READING