Early Predictions of Movie Success: the Who, What, and When of Profitability

  title={Early Predictions of Movie Success: the Who, What, and When of Profitability},
  author={Michael T. Lash and Kang Zhao},
  journal={J. of Management Information Systems},
This research focuses on predicting the profitability of a movie to support movie investment decisions at early stages of film production. By leveraging data from various sources, and using social network analysis and text mining techniques, the proposed system extracts several types of features, including “who” are on the cast, “what” a movie is about, “when” a movie will be released, as well as “hybrid” features. Experiment results showed that the system outperforms benchmark methods by a… CONTINUE READING
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