• DOI:10.1177/1080569909340683
• Corpus ID: 167453202

Dress Codes in Post-Apartheid South African Workplaces

@article{Grant2009DressCI,
  title={Dress Codes in Post-Apartheid South African Workplaces},
  author={Terri Grant and Gaontebale Joseph Nodoba},
  journal={Business Communication Quarterly},
  year={2009},
  volume={72},
  pages={360 - 365}
}

• T. Grant, G. Nodoba
• Published 15 July 2009
• Sociology
• Business Communication Quarterly

THERE ARE MANY factors that influence dress code decision making in formal and informal business arenas. In South Africa, with its colonial and apartheid history followed by an exuberant resurgence of Africanism, factors such as diversity of race, ethnicity, religion, and culture play a critical role in lifestyle and worldview. These many and often competing influences and interests may enrich our lives (and dress sense) but may have served to confuse and confound. Historical context, climate—both physical and cultural—and globalization also play a crucial role in how we choose to present ourselves. In this article, these overarching and interrelated issues of diversity and climate and their perceived impacts on business attire will be explored.