Does Price Matter in Charitable Giving? Evidence from a Large-Scale Natural Field Experiment
@article{Karlan2006DoesPM, title={Does Price Matter in Charitable Giving? Evidence from a Large-Scale Natural Field Experiment}, author={Dean S. Karlan and John A. List}, journal={ERN: Other Primary Taxonomy (Sub-Topic)}, year={2006} }
We conducted a natural field experiment to explore the effect of price changes on charitable contributions. To operationalize our tests, we examine whether an offer to match contributions to a non-profit organization changes the likelihood and amount that an individual donates. Direct mail solicitations were sent to over 50,000 prior donors. We find that the match offer increases both the revenue per solicitation and the probability that an individual donates. While comparisons of the match…
561 Citations
Effects of the Price of Charitable Giving: Evidence from an Online Crowdfunding Platform
- Business
- 2013
A long literature has examined the effects of the price of giving - that is, the amount an in-dividual must give for one dollar to accrue to the charitable activity itself - on donative behavior. We…
Matched Fundraising: Evidence from a Natural Field Experiment
- EconomicsSSRN Electronic Journal
- 2010
Subsidizing charitable contributions: a natural field experiment comparing matching and rebate subsidies
- Economics
- 2008
We report the results of a field experiment conducted in conjunction with a mailed fundraising campaign of a nonprofit organization. The experiment is designed to compare the response of donors to…
ffects of the price of charitable giving : Evidence from an nline crowdfunding platform
- Economics
- 2014
A long literature has examined the effects of the price of giving – that is, the amount an individual must give for one dollar to accrue to the charitable activity itself – on donative behavior. We…
Comparing Charitable Fundraising Schemes: Evidence from a Natural Field Experiment and a Structural Model
- Economics
- 2008
We present evidence from a natural field experiment designed to shed light on the efficacy of alternative fundraising schemes. In conjunction with the Bavarian State Opera House, we mailed 25,000…
Do Subsidies Increase Charitable Giving in the Long Run? Matching Donations in a Field Experiment
- Economics, Business
- 2005
Subsidizing charitable giving—for example, for victims of natural disasters—is very popular, not only with governments but also with private organizations. Many companies match their employees'…
Comparing Charitable Fundraising Schemes : Evidence from a Field Experiment and a Structural Model
- Economics
- 2012
We present evidence from a natural field experiment designed to shed light on the efficacy of alternative fundraising schemes. In conjunction with the Bavarian State Opera House, we mailed 25,000…
The identifiable victim effect in charitable giving: evidence from a natural field experiment
- Economics
- 2014
We design a natural field experiment to enhance our understanding of the role of the identifiable victim effect in charitable giving. Using direct mail solicitations to 25 797 prior donors of a…
Subsidizing Charitable Contributions: A Field Test Comparing Matching and Rebate Subsidies*
- Economics
- 2005
We report the results of a field experiment conducted in conjunction with a mailed fundraising campaign of a nonprofit organization. The experiment is designed to compare the response of donors to…
References
SHOWING 1-10 OF 85 REFERENCES
Subsidizing charitable contributions: a natural field experiment comparing matching and rebate subsidies
- Economics
- 2008
We report the results of a field experiment conducted in conjunction with a mailed fundraising campaign of a nonprofit organization. The experiment is designed to compare the response of donors to…
Comparing Charitable Fundraising Schemes: Evidence from a Natural Field Experiment and a Structural Model
- Economics
- 2008
We present evidence from a natural field experiment designed to shed light on the efficacy of alternative fundraising schemes. In conjunction with the Bavarian State Opera House, we mailed 25,000…
Do Subsidies Increase Charitable Giving in the Long Run? Matching Donations in a Field Experiment
- Economics, Business
- 2005
Subsidizing charitable giving—for example, for victims of natural disasters—is very popular, not only with governments but also with private organizations. Many companies match their employees'…
Subsidizing Charitable Contributions: A Field Test Comparing Matching and Rebate Subsidies*
- Economics
- 2005
We report the results of a field experiment conducted in conjunction with a mailed fundraising campaign of a nonprofit organization. The experiment is designed to compare the response of donors to…
The Effects of Seed Money and Refunds on Charitable Giving: Experimental Evidence from a University Capital Campaign
- EconomicsJournal of Political Economy
- 2002
We design a field experiment to test two theories of fund‐raising for threshold public goods: Andreoni predicts that publicly announced “seed money” will increase charitable donations, whereas…
Matching and challenge gifts to charity: evidence from laboratory and natural field experiments
- BusinessSSRN Electronic Journal
- 2008
This study designs a natural field experiment linked to a controlled laboratory experiment to examine the effectiveness of matching gifts and challenge gifts, two popular strategies used to secure a…
Gift Exchange in the Field
- Economics
- 2007
This study reports evidence from a field experiment that was conducted to investigate the relevance of gift exchange in a natural setting. In collaboration with a charitable organization, we sent…
Online Fund-Raising Mechanisms: A Field Experiment
- Economics
- 2005
This is one of the first web-based online field experiments of fund-raising to test four mechanisms: Voluntary Contribution, Premium, Seed Money and Matching, and cookies work better as participant assignment techniques than pop-up windows and elicitation of geographic information.
Field experiments in charitable contribution: The impact of social influence on the voluntary provision of public goods
- Economics
- 2006
We study the effect of social information on the voluntary provision of public goods. Competing theories predict that others[1] contributions might be either substitutes or complements to one's own.…
Leadership giving in charitable fund-raising
- Economics
- 2006
Why do charities often begin new capital fund drives by announcing a large contribution by a single wealthy donor? This paper explores the possibility that such "leadership giving" provides a signal…