Does Counter-Attitudinal Information Cause Backlash? Results from Three Large Survey Experiments

  title={Does Counter-Attitudinal Information Cause Backlash? Results from Three Large Survey Experiments},
  author={Andrew Markus Guess and Alexander Coppock},
  journal={British Journal of Political Science},
  pages={1497 - 1515}
Abstract Several theoretical perspectives suggest that when individuals are exposed to counter-attitudinal evidence or arguments, their pre-existing opinions and beliefs are reinforced, resulting in a phenomenon sometimes known as ‘backlash’. This article formalizes the concept of backlash and specifies how it can be measured. It then presents the results from three survey experiments – two on Mechanical Turk and one on a nationally representative sample – that find no evidence of backlash… 

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