Do Community-Based Voter Mobilization Campaigns Work Even in Battleground States? Evaluating the Effectiveness of MoveOn's 2004 Outreach Campaign
@article{Middleton2008DoCV, title={Do Community-Based Voter Mobilization Campaigns Work Even in Battleground States? Evaluating the Effectiveness of MoveOn's 2004 Outreach Campaign}, author={J. Middleton and D. Green}, journal={Political Behavior: Voting & Public Opinion eJournal}, year={2008} }
One of the hallmarks of the 2004 presidential election was the unusual emphasis on face-to-face voter mobilization, particularly face-to-face mobilization conducted within neighborhoods or social networks. Unlike previous studies of face-to-face voter mobilization, which have focused largely on nonpartisan campaigns conducted during midterm or local elections, this study assesses the effects of a campaign organized by MoveOn.org, an organization that allied itself with the Democratic Party in… CONTINUE READING
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