Digital Lifestyle and Online Travel: Looking at the Case of Digital Natives

@inproceedings{Gasser2010DigitalLA,
  title={Digital Lifestyle and Online Travel: Looking at the Case of Digital Natives},
  author={Urs Gasser and Miriam Simun},
  year={2010}
}
The integration of digital technologies into daily life is transforming human behaviour and social practices. This change has come especially quickly to many commercial activities. The travel industry has been especially transformed. Where once the travel agent was the chief mediator between the customer and a multitude of travel services, travel consumers are now enabled to interact with travel services directly from the comfort of their home. With the emergence of an Internet travel market… CONTINUE READING