Detecting opinion leaders and trends in online social networks

  title={Detecting opinion leaders and trends in online social networks},
  author={Freimut Bodendorf and Carolin Kaiser},
Today, online social networks in the World Wide Web become increasingly interactive and networked. Web 2.0 technologies provide a multitude of platforms, such as blogs, wikis, and forums where for example consumers can disseminate data about products and manufacturers. This data provides an abundance of information on personal experiences and opinions which… CONTINUE READING

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