Deleting 'irrational' responses from discrete choice experiments: a case of investigating or imposing preferences?

@article{Lancsar2006DeletingR,
  title={Deleting 'irrational' responses from discrete choice experiments: a case of investigating or imposing preferences?},
  author={Emily Lancsar and J. Louviere},
  journal={Health economics},
  year={2006},
  volume={15 8},
  pages={797-811}
}
Investigation of the 'rationality' of responses to discrete choice experiments (DCEs) has been a theme of research in health economics. Responses have been deleted from DCEs where they have been deemed by researchers to (a) be 'irrational', defined by such studies as failing tests for non-satiation, or (b) represent lexicographic preferences. This paper outlines a number of reasons why deleting responses from DCEs may be inappropriate after first reviewing the theory underpinning rationality… CONTINUE READING