Cultural similarities and differences in display rules

  title={Cultural similarities and differences in display rules},
  author={David Matsumoto},
  journal={Motivation and Emotion},
  • D. Matsumoto
  • Published 1 September 1990
  • Sociology, Psychology
  • Motivation and Emotion
Two decades of cross-cultural research on the emotions have produced a wealth of information concerning cultural similarities and differences in the communication of emotion. Still, gaps in our knowledge remain. This article presents a theoretical framework that predicts cultural differences in display rules according to cultural differences in individualism-collectivism (I-C) and power distance (PD; Hofstede, 1980, 1983), and the social distinctions ingroups-outgroups and status. The model was… 
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