Cultural evolutionary theory: How culture evolves and why it matters

  title={Cultural evolutionary theory: How culture evolves and why it matters},
  author={Nicole Creanza and Oren Kolodny and Marcus W. Feldman},
  journal={Proceedings of the National Academy of Sciences},
  pages={7782 - 7789}
Human cultural traits—behaviors, ideas, and technologies that can be learned from other individuals—can exhibit complex patterns of transmission and evolution, and researchers have developed theoretical models, both verbal and mathematical, to facilitate our understanding of these patterns. Many of the first quantitative models of cultural evolution were modified from existing concepts in theoretical population genetics because cultural evolution has many parallels with, as well as clear… 

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