Cultural Pragmatics: Social Performance between Ritual and Strategy*

  title={Cultural Pragmatics: Social Performance between Ritual and Strategy*},
  author={Jeffrey Alexander},
  journal={Sociological Theory},
  pages={527 - 573}
From its very beginnings, the social study of culture has been polarized between structuralist theories that treat meaning as a text and investigate the patterning that provides relative autonomy and pragmatist theories that treat meaning as emerging from the contingencies of individual and collective action—so-called practices—and that analyze cultural patterns as reflections of power and material interest. In this article, I present a theory of cultural pragmatics that transcends this… 
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