Cultural Indicators: The Case of Violence in Television Drama

@article{Gerbner1970CulturalIT,
  title={Cultural Indicators: The Case of Violence in Television Drama},
  author={G. Gerbner},
  journal={The Annals of the American Academy of Political and Social Science},
  year={1970},
  volume={388},
  pages={69 - 81}
}
  • G. Gerbner
  • Published 1970
  • Sociology
  • The Annals of the American Academy of Political and Social Science
  • The cultural transformation of our time stems from the extension of the industrial-technological revolution into the sphere of message-production. The mass production and rapid distribution of messages create new symbolic environments that reflect the structure and functions of the institutions that transmit them. These institutional processes of the mass-production messages short-circuit other networks of social communication and superimpose their own forms of collective consciousness—their… CONTINUE READING
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