Cultivating Virtual Stereotypes?: The Impact of Video Game Play on Racial/Ethnic Stereotypes
@article{BehmMorawitz2014CultivatingVS, title={Cultivating Virtual Stereotypes?: The Impact of Video Game Play on Racial/Ethnic Stereotypes}, author={Elizabeth Behm-Morawitz and David Ta}, journal={Howard Journal of Communications}, year={2014}, volume={25}, pages={1 - 15} }
This study demonstrates broad-based, second-order cultivation effects from video game play and provides a significant contribution to our understanding of how virtual representations of race and ethnicity may impact real-world racial and ethnic beliefs. This research used a survey design to assess the relationship between White college students’ frequency of video game play and attitudes toward Blacks and Asians. Results suggest that video game play cultivates real-world beliefs about Blacks… CONTINUE READING
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