Corpus ID: 12199656

Crowdfunding : Why People Are Motivated to Post and Fund Projects on Crowdfunding Platforms

  title={Crowdfunding : Why People Are Motivated to Post and Fund Projects on Crowdfunding Platforms},
  author={E. Gerber and J. S. Hui and Pei-Yi Kuo},
  • E. Gerber, J. S. Hui, Pei-Yi Kuo
  • Published 2011
  • Business
  • Computer-mediated crowdfunding is an emerging paradigm used by individuals to solicit funds from other individuals to realize projects. We are interested in how and why these platforms work and the impact they can have on what projects are realized and how they are disseminated in the world. In this paper, we report preliminary findings from a qualitative exploratory study of creators and funders on three popular crowdfunding platforms. In addition to anticipated extrinsic motivators, such as… CONTINUE READING
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