Critical simulation as hybrid digital method for exploring the data operations and vernacular cultures of visual social media platforms

@inproceedings{Burgess2021CriticalSA,
  title={Critical simulation as hybrid digital method for exploring the data operations and vernacular cultures of visual social media platforms},
  author={Jean Burgess and Daniel Angus and Nicholas Carah and Mark Andrejevic and Kiah Hawker and Kelly Lewis and Abdul Karim Obeid and Adam Smith and Jane Tan and Robbie Fordyce and Verity Anne Trott and L{\"u}zhou Li},
  year={2021}
}
In this paper we outline and demonstrate the critical simulation approach to understanding the data operations of visual social media platforms. We situate this approach within the field of platform studies and position it as a ‘hybrid digital method’, before describing its application for descriptive, forensic and speculative purposes in two current research projects: one that uses machine vision combined with mixed-methods qualitative research to explore Instagram’s algorithmic visual culture… 

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