Creating Life

  title={Creating Life},
  author={Sheila M. Webb},
  journal={Journalism \& Mass Communication Monographs},
  pages={108 - 55}
  • Sheila M. Webb
  • Published 1 June 2016
  • Art
  • Journalism & Mass Communication Monographs
The beginnings of a new media offer insight into how new forms thrive. Life is called the “biggest mass market hit in the history of publishing.” This study examines the social, technical, and cultural factors behind the first American pictorial and describes the period before Life’s 1936 launch and the decade after, the growth of visuals from 1900 to 1930, and the cultural role visuals played. By Life’s debut, the public was “visually oriented” to visuals with text, prepared to embrace a… 

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