Corporate and Social Responsibility in Professional Football Club Organizations
@inproceedings{Kolyperas2012CorporateAS,
title={Corporate and Social Responsibility in Professional Football Club Organizations},
author={Dimitrios Kolyperas},
year={2012}
}While professional football clubs are facing increasing pressures to balance their business with social goals, an important unanswered question is whether these rather stakeholder-oriented organizations understand the nature and impact of corporate and social responsibility (CSR). Research has yet provided little information on how football clubs perceive and react to CSR. This thesis examines how three important aspects of CSR (communication, development and integration with other strategies…
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