Cooperative Learning: The Benefits of Participatory Examinations in Principles of Marketing Classes

@inproceedings{Graham1997CooperativeLT,
  title={Cooperative Learning: The Benefits of Participatory Examinations in Principles of Marketing Classes},
  author={Reginald A. Graham and Beverly L. Graham and Victoria Renee Whiting},
  year={1997}
}
Abstract In this article, we describe a method for achieving student collaboration—participatory examinations—in a principles of marketing class. Group examinations integrate many of the skills students need to become successful in life. Employers will benefit from a pool of future workers who have participated in a simulated decisionmaking process that stimulates intellectual and social development.