Contextual priming: where people vote affects how they vote.


American voters are assigned to vote at a particular polling location (e.g., a church, school, etc.). We show these assigned polling locations can influence how people vote. Analysis of a recent general election demonstrates that people who were assigned to vote in schools were more likely to support a school funding initiative. This effect persisted even… (More)
DOI: 10.1073/pnas.0711988105

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