• Medicine
  • Published 2012

Consumer Perception Towards Organic Food Products in India

@inproceedings{Bhama2012ConsumerPT,
  title={Consumer Perception Towards Organic Food Products in India},
  author={T. Bhama and Vedha Balaji},
  year={2012}
}
Consumers worldwide are becoming health conscious and are concerned about nutrition (Hart, 2000) and the quality of food consumed. Consumers are also increasingly concerned with food safety issues taking into consideration, the recent salmonella case in Germany and elsewhere. Gil, Gracia and Sanchez (2000) have investigated that consumers are getting health conscious and are paying more attention to quality of food consumed. Therefore, food must deliver an added value that are sought after by… CONTINUE READING

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