Consumer’s Waste Classification Intention in China: An Extended Theory of Planned Behavior Model

@inproceedings{Tian2019ConsumersWC,
  title={Consumer’s Waste Classification Intention in China: An Extended Theory of Planned Behavior Model},
  author={Min Tian and Bo Pu and Yini Chen and Zhian Zhu},
  year={2019}
}
Although there have been a variety of studies on waste classification management, there are few studies on how governments can effectively publicize waste classification knowledge in order to enhance citizen participation. Government publicity may be the key to the effective implementation of waste classification management in China. The purpose of this study is to examine the effects of government publicity, consumer attitudes, subjective norms, perceived behavioral control and consumer… CONTINUE READING

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