Considering the Future: The Conceptualization and Measurement of Elaboration on Potential Outcomes

@inproceedings{Nenkov2008ConsideringTF,
  title={Considering the Future: The Conceptualization and Measurement of Elaboration on Potential Outcomes},
  author={Gergana Y. Nenkov and J. Jeffrey Inman and John Hulland},
  year={2008}
}
We examine a new construct dealing with individuals' tendency to elaborate on potential outcomes, that is, to generate and evaluate potential positive and negative consequences of their behaviors. We develop the elaboration on potential outcomes (EPO) scale and then investigate its relationships with conceptually related traits and its association with consumer behaviors such as exercise of self-control, procrastination, compulsive buying, credit card debt, retirement investing, and healthy… CONTINUE READING

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