Conceptualizing Mediatization: Contexts, Traditions, Arguments

@article{Couldry2013ConceptualizingMC,
  title={Conceptualizing Mediatization: Contexts, Traditions, Arguments},
  author={N. Couldry and A. Hepp},
  journal={Communication Theory},
  year={2013},
  volume={23},
  pages={191-202}
}
Why ‘mediatization’ as a topic for communication theory now? This rather ungainly word has been rising in prominence for the past decade, but many readers of this journal may still want to ask: What does it mean? What does it add to communications theory? And is it necessary at all? The purpose of this introduction to the special issue – apart from introducing and summarizing the articles that follow – is to provide some context for the emergence of ‘mediatization’ as a key theoretical concept… Expand
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