Competition in wearable device market: the effect of network externality and product compatibility

@article{Wu2017CompetitionIW,
  title={Competition in wearable device market: the effect of network externality and product compatibility},
  author={Jing Wu and He Li and Zhangxi Lin and Haichao Zheng},
  journal={Electronic Commerce Research},
  year={2017},
  volume={17},
  pages={335-359}
}
The rapid growth in consumer adoption of wearable devices has garnered the attention of both practitioners and academia. Competition in the wearable device market is both substantial and complicated. In this study, we investigate the impact of network externality on wearable device competition in a two-dimensional product differentiation model. We consider a market that has a broad array of products (horizontal differentiation) and various quality levels (vertical differentiation). We study two… 
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