Comparing the Recall Inhibition Effects of Affect and Cognition


This paper compares the inhibition effects of affect and cognition on the recall of competing members of a category. The results indicate that the affective component of overall attitudes has a greater ability to inhibit the recall of competing members than the cognitive component. From a methodological viewpoint, the recall inhibition effect is proposed as… (More)


Figures and Tables

Sorry, we couldn't extract any figures or tables for this paper.

Slides referencing similar topics