Comparing tailored and untailored text messages for smoking cessation: a randomized controlled trial among adolescent and young adult smokers.

@article{SkovEttrup2014ComparingTA,
  title={Comparing tailored and untailored text messages for smoking cessation: a randomized controlled trial among adolescent and young adult smokers.},
  author={Lise Skrubbeltrang Skov-Ettrup and Lene Winther Ringgaard and Peter Dalum and Trine Flensborg-Madsen and Lau Caspar Thygesen and Janne Schurmann Tolstrup},
  journal={Health education research},
  year={2014},
  volume={29 2},
  pages={195-205}
}
The aim was to compare the effectiveness of untailored text messages for smoking cessation to tailored text messages delivered at a higher frequency. From February 2007 to August 2009, 2030 users of an internet-based smoking cessation program with optional text message support aged 15-25 years were consecutively randomized to versions of the program that offered either tailored or untailored text messages. Thirty-day point abstinence from smoking was measured self-reportedly at 12-months follow… CONTINUE READING
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