Comparative Analysis of Customer Value Dimensions

@article{Maleki2014ComparativeAO,
  title={Comparative Analysis of Customer Value Dimensions},
  author={Meysam Maleki and Eduard Shevtshenko and Virgilio Cruz-Machado},
  journal={The Engineering Economics},
  year={2014},
  volume={24},
  pages={488-495}
}
In the current research six dimensions of customer value, namely: quality, cost, time, customization, know-how, and respect for the environment are analyzed in the following industries: automotive, electronics, furniture, food, clothing, and pharmaceutical industry. The research uses inductive approach in which a theory is emerged from the empirical data and observations. The data collection phase benefits from a trade-off based design questionnaire, which was used to collect the comparative… 

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