Comparative Analysis of Customer Value Dimensions

  title={Comparative Analysis of Customer Value Dimensions},
  author={Meysam Maleki and Eduard Shevtshenko and Virgilio Cruz-Machado},
  journal={The Engineering Economics},
In the current research six dimensions of customer value, namely: quality, cost, time, customization, know-how, and respect for the environment are analyzed in the following industries: automotive, electronics, furniture, food, clothing, and pharmaceutical industry. The research uses inductive approach in which a theory is emerged from the empirical data and observations. The data collection phase benefits from a trade-off based design questionnaire, which was used to collect the comparative… 

Figures and Tables from this paper

Integration of practices and customer values in a supply chain
The proposed approach can handle scenarios for identifying whether a specific customer value is preferred by the end customer and what practices should be implemented; or vice versa, in cases where a specific practice is implemented, identifying how it contributes to customer values.
Two-Step Method Useful For Support of Technical Benchmarking Practice in the Automotive Market
A two-step method useful for support of product benchmarking practice in the automotive industry by measuring a technical value of car model and technical efficiency, which revealed that the technical value increases with the purchasing cost, but it diminishes with the usage cost.
Virtual enterprise formation in the context of a sustainable partner network
The main idea is to collect information about the available resources of SMEs into a new temporary entity and to utilize those resources for the realization of the tasks of a particularly large project, while meeting customer expectations.
Small grocery stores are forced to look for ways to retain customers. One possibility is through collaboration with suppliers. Therefore, the aim of t
A partner selection framework for strategic alliances based on project complexity and partner’s past experience
In a complex innovative project, an organisation is often not able to manage all aspects alone, due to the lack of all required competencies, skills or resources. Hence, alliance formation can be a...
Innovative methods of engineering education popularization at schools
In recent years, there is constant deficit of students in technical specialities in higher educational institutions, especially in industrial engineering area. To solve this issue, three universities


Customer value from a customer perspective: a comprehensive review
AbstractThe value concept is one of marketing theory’s basic elements. Identifying and creating customer value (CV) – understood as value for customers – is regarded as an essential prerequisite for
Customer‐perceived value in industrial contexts
Although customer‐perceived value is discussed widely in the literature, few empirical studies have been conducted due to an absence of operational measures. Reports on the development of measures
The effects of customer benefit and regulation on environmental product innovation.: Empirical evidence from appliance manufacturers in Germany
Environmental product (EP) innovations and their determinants have received increasing attention from researchers during the past years. So far, empirical studies have shown inconsistent results,
Proactive customer orientation and its role for creating customer value in global markets
Today’s business customers expect sellers not only to respond effectively to their expressed needs but also to understand their business sufficiently well to proactively address their latent and
Identifying customer need patterns for customization and personalization
The importance of incorporating customer preferences into product specifications for successful customized product design has been well recognized. An approach based on the identification of customer