Communication in the creation of corporate values

@inproceedings{Grf2001CommunicationIT,
  title={Communication in the creation of corporate values},
  author={Agnes Gr{\'o}f},
  year={2001}
}
Four distinct stages can be recognised in a company’s operation. These “stages of development” in the life cycle of a company presage a turnaround situation for that company over the course of time. The quality of communicative interaction in these stages determines the effectiveness of the modus operandi of a company, resulting in its market position within any given stage. The internal and external communication integrates a company in the process of utilising its internal resources to the… CONTINUE READING

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