Color naming by boys and girls.

Abstract

The present study describes a field experiment conducted to test the hypothesis that color naming varies for 56 adolescent boys and 39 girls. No standard color chart such as Munsell, Pantone, or Crayola was used. Instead, subjects identified 15 computer-generated color samples assigned a score based on thescale devised by Rich in 1977 of four color… (More)

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