Collective Intelligence

  title={Collective Intelligence},
  author={Jan Marco Leimeister},
  journal={Business \& Information Systems Engineering},
  • J. Leimeister
  • Published 2010
  • Computer Science
  • Business & Information Systems Engineering
Surowiecki’s book The Wisdom of Crowds (2004) has received much attention in management practice. He vividly describes the phenomenon and highlights some of the potentially underlying mechanisms. A group of average people can – under certain conditions – achieve better results than any individual of the group. This seems to hold even if one member of the group is more intelligent than the rest of the group. Examples are the “Ask the audience” joker in the TV show “Who wants to be a millionaire… 

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