Collaborative filtering for orkut communities: discovery of user latent behavior

  title={Collaborative filtering for orkut communities: discovery of user latent behavior},
  author={Wen-Yen Chen and Jon-Chyuan Chu and Junyi Luan and Hongjie Bai and Yi Wang and Edward Y. Chang},
Users of social networking services can connect with each other by forming communities for online interaction. Yet as the number of communities hosted by such websites grows over time, users have even greater need for effective community recommendations in order to meet more users. In this paper, we investigate two algorithms from very different domains and evaluate their effectiveness for personalized community recommendation. First is association rule mining (ARM), which discovers… CONTINUE READING
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