Chewing gum and context-dependent memory: the independent roles of chewing gum and mint flavour.

@article{Johnson2008ChewingGA,
  title={Chewing gum and context-dependent memory: the independent roles of chewing gum and mint flavour.},
  author={Andrew J. Johnson and Christopher J. Miles},
  journal={British journal of psychology},
  year={2008},
  volume={99 Pt 2},
  pages={293-306}
}
Two experiments independently investigated the basis of the chewing gum induced context-dependent memory effect. At learning and/or recall, participants either chewed flavourless gum (Experiment 1) or received mint-flavoured strips (Experiment 2). No context-dependent memory effect was found with either flavourless gum or mint-flavoured strips, indicating that independently the contexts were insufficiently salient to induce the effect. This is found despite participants' subjective ratings… CONTINUE READING

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