Cheerleaders/booth babes/ Halo hoes: pro-gaming, gender and jobs for the boys

@article{Taylor2009CheerleadersboothBH,
  title={Cheerleaders/booth babes/ Halo hoes: pro-gaming, gender and jobs for the boys},
  author={Nicholas Taylor and Jennifer Jenson and Suzanne de Castell},
  journal={Digital Creativity},
  year={2009},
  volume={20},
  pages={239-252}
}
In recent years, a ‘professional’ digital gaming industry has emerged in North America: this interconnected series of organisations and leagues host competitive gaming tournaments (often televised) in which young, mostly male participants compete for increasingly lucrative prize money and sponsorship contracts. Taking up Jo Bryce and Jason Rutter’s (2005) challenge to confront the ways girl gamers are rendered ‘invisible’ by gamers, researchers and designers, this paper maps the various ways… CONTINUE READING
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