Cat and mouse: content delivery tradeoffs in web access

  title={Cat and mouse: content delivery tradeoffs in web access},
  author={Balachander Krishnamurthy and Craig E. Wills},
Web pages include extraneous material that may be viewed as undesirable by a user. Increasingly many Web sites also require users to register to access either all or portions of the site. Such tension between content owners and users has resulted in a "cat and mouse" game between content provided and how users access it.We carried out a measurement-based study to understand the nature of extraneous content and its impact on performance as perceived by users. We characterize how this content is… CONTINUE READING
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